BRIAN D. WONG

As the founder and CEO of The Bedside Trust, LLC.,  Dr. Brian Wong is working to solve the healthcare crisis by building trust across all stakeholders through the example he sets as a T.R.U.S.T.E.D. Colleague. He believes that at the root of every problem in healthcare is mistrust and at the root of every solution is trust. He has dedicated his life to the idea that it is possible to define, build, multiply, and leverage trust to such a degree that it becomes the most powerful engine of positive change in every medical community.

His skills in conflict resolution, negotiation, facilitation and team-building have enabled Brian to bring large groups of physicians, nurses, administrators, and other key members of the healthcare team to discover their common goals. Brian reestablishes trust among administrators, physicians, nurses, board members, and others. He enables organizations to develop physician leadership by encouraging mutually respectful, honest, constructive communication, and by building skills physicians need to effectively lead healthcare improvement as part of an interdisciplinary team. 

The results speak to his ability. His clients are experiencing unprecedented levels of physician, nurse and staff engagement, participation, and leadership. What has followed are breakthrough improvements across the board: increased patient safety and satisfaction, higher quality of care, better controls on legal liability, lowered turnover, higher efficiency and throughput, and improved financial performance for the organization as a whole.

Through The TRUST Cycle™ (a patent-pending framework) he teaches all stakeholders in healthcare the five fundamentals (that were never taught to him in medical school) that will allow everyone to control their collective destiny and solve any problem in their organization to the point of total mastery and self-sufficiency, over and over again.